Research for Global Development

Listening to Clients in Tanzania: Client Insights on Using Mobile Money


InterMedia’s Peter Goldstein was invited to write a post for Accion’s Center for Financial Inclusion Blog about understanding the client in the mobile money equation. Peter draws from InterMedia’s research in Tanzania to illustrate the importance of getting beyond data points and understanding what’s really behind people’s decisions to take up mobile money. He shows how getting to the heart of the matter pays dividends for clients.

You can access the blog on InterMedia’s Disruptive Metrics blog or here on the Center for Financial Inclusion Blog

InterMedia

Listening to Clients in Tanzania: Client Insights on Using Mobile Money


InterMedia’s Peter Goldstein was invited to write a post for Accion’s Center for Financial Inclusion Blog about understanding the client in the mobile money equation. Peter draws from InterMedia’s research in Tanzania to illustrate the importance of getting beyond data points and understanding what’s really behind people’s decisions to take up mobile money. He shows how getting to the heart of the matter pays dividends for clients.

You can access the blog on InterMedia’s Disruptive Metrics blog or here on the Center for Financial Inclusion Blog

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