Research for Global Development

Building Support for International Development: A New InterMedia Research Report


InterMedia launched the report Building Support for International Development, a guide on communicating with key policy constituencies.

This unique project is based on extensive research with citizens, influentials and government decision-makers in the four leading aid donor countries – the U.S., France, Germany and the U.K. – as well as emerging aid power China. The study goes beyond opinion polling about public attitudes toward foreign aid, to analyze the dynamics of issues engagement in these countries. A few key topics covered are:

  • Where members of these groups typically get information about development issues
  • Which development issues they rank as top priorities
  • What motivates citizens to become personally involved in development issues
  • How interested citizens and influentials view the role of their governments in development
  • Who interested citizens, influentials and government decision-makers consider to be effective spokespeople or “champions” for development
  • The role of digital and social media in development engagement and information-gathering
InterMedia

Building Support for International Development: A New InterMedia Research Report


InterMedia launched the report Building Support for International Development, a guide on communicating with key policy constituencies.

This unique project is based on extensive research with citizens, influentials and government decision-makers in the four leading aid donor countries – the U.S., France, Germany and the U.K. – as well as emerging aid power China. The study goes beyond opinion polling about public attitudes toward foreign aid, to analyze the dynamics of issues engagement in these countries. A few key topics covered are:

  • Where members of these groups typically get information about development issues
  • Which development issues they rank as top priorities
  • What motivates citizens to become personally involved in development issues
  • How interested citizens and influentials view the role of their governments in development
  • Who interested citizens, influentials and government decision-makers consider to be effective spokespeople or “champions” for development
  • The role of digital and social media in development engagement and information-gathering

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